Public Relations
Everyone has a story to tell
OUR SERVICES
At Intrepid, we provide synergised yet customised services encompassing sales, marketing, communications and in-market collaborations and partnerships with brands and KOLs (Key Opinion Leaders). Our team members of leading industry experts have an existing network across
We understand your product’s intrinsic challenges and opportunities; offering benchmark as well as non-traditional sales and marketing activities – all to put it in front of the right people.
Our combined skill set of travel marketing consulting, destination representation and PR result in a synergised approach to a positive qualitative & quantitative difference for our principals. We cover the length and breadth of our recommended strategy and ensure that the winning combination is the key essence to our success. We offer a complete suite of services for our clients under B2B Sales, Marketing, Public Relations and Events.
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Sales
Powering Partnerships
The trade is one of the most important stakeholders in India to enable outbound travel conversions and are often the decision makers for most Indian families.
Team IMC realises the power of this influence and maintains a robust connection with leading travel trade across key source markets. To strengthen brand foothold and capitalize on their client relations, team IMC liaises with tour operators and agents for joint promotions, events, workshops, webinars and social media activations.
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Trade relations, incentive and specialist programme
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Trade exhibitions and joint co-operations
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Travel counselling and training
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Telemarketing and database management
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Road shows, sales calls, sales missions
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MICE sales calls, lead production, membership and awards
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Market intelligence
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Liaisoning with industry associations (TAAI, OTOAI & TAFI , FICCI, CII, etc.)
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Familiarisation trips, brochure and collateral distribution
Marketing
Building Brands
IMC believes that every destination has its own stories, and nothing entices a traveller than the tales of its places and its people. Adapting the storytelling approach, IMC builds and positions brands and increases its aspirational quotient by generating conversations across various relevant platforms.
We pride ourselves on keeping our clients aware of the bleeding-edge market trends and developments that can impact their businesses.
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Bespoke annual communications strategy
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Campaigns - Ideation, implementation, reporting & analysis
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Commercial media plans w/ planning & buying
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Original content production
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Bollywood engagement and networking
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Optimising digital & social media
Public Relations
Weaving Stories
Public relations is one of the most powerful tools for our brand positioning strategies.
Intrepid works with you to communicate the message effortlessly and generate outstanding visibility. Besides strategic PR, we also have a roster of digital & social media mavens for boosting brand positioning.
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Media collaborations with influencers
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Press meetings, conferences
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Media collaterals
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Growing media relations via briefings/ FAM trips
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Crisis management
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Apt reporting with competition tracking & analytics
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Creating, managing and optimising social media
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Nurturing ‘mentions’ to sustain interest online
Events
Celebrating Panache
At Intrepid, curating events is an integral part of our business strategy.
We provide attention-grabbing concepts to achieve our clients’ goals, covering product launches, networking evenings, incentive programmes to theme-based events and more!
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Networking dinners with B2B/ B2C audiences
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Joint participation in events with media houses and brands
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Product launches & road-show events
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Felicitation events, awards nights
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Create original content with culinary influencers
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MICE events
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Facilitating destination weddings